Digital business model configurations in the travel industry
نویسندگان
چکیده
This study is amongst the first applications of digital business models (BMs) research to travel industry. A systematic and comprehensive taxonomy BM configurations in industry developed, supported by examples real-world companies. Based on qualitative research, 53 BMs are identified classified based primary value drivers, including 10 novel that absent from previous studies. The paper contributes framing supports establishing a common understanding among scholars. From practical side, this offers templates for building or transforming could serve as guide current landscape.
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ژورنال
عنوان ژورنال: Tourism Management
سال: 2022
ISSN: ['0261-5177', '1879-3193']
DOI: https://doi.org/10.1016/j.tourman.2021.104408